Marketing and Customer Experience - Marketing Specialist - 12 months fixed-term

This is an exciting opportunity for a creative and commercially minded digital marketer who wants variety, ownership and the initiative to bring new ideas to life. You’ll work across the full marketing mix, including content development, social media strategy and management, SEO, SEM, email and website activity, with the opportunity to shape campaigns, test new approaches and use customer insights to make a genuine impact.

As part of a small, collaborative Marketing and Customer Experience team, you’ll have real autonomy and visibility across the organisation, while contributing to the work of a purpose-led organisation focused on better outcomes for children and families.

We’re looking for someone with at least three years’ digital marketing experience, hands-on experience across paid and organic search and social media, and excellent writing and communication skills. You’ll be comfortable using data to identify opportunities, creating engaging visual content, preparing reports and collaborating confidently with different teams.

About The Role

The primary responsibility of this position is to deliver effective, content-led marketing activity that supports SDN’s brand, customer acquisition and organisational objectives.

• Manage SDN’s always-on marketing activity, including SEO, SEM and social media advertising.
• Plan and implement content-driven campaigns across Facebook, Instagram, LinkedIn, YouTube, email and the SDN website.
• Create and curate content that communicates SDN’s value, brand strengths and unique points of difference.
• Maintain digital channels, website content and online listings in line with governance, imagery, policy and procedural requirements.
• Use HubSpot and other performance data to track results, prepare reports and recommend continuous improvements.

About You

You will have experience and skills in the following:

• At least three years’ experience in digital marketing.
• Practical experience with paid search, organic search,social media advertising and management.
• Strong communication skills, including writing for digital channels and preparing reports with clear insights.
• Ability to create visual content using tools such as Canva
• The ability to work effectively with people across multiple teams.
• Be willing to think outside the box and make proactive suggestions and improvements
• Show willingness to learn and grow
• Familiarity with HubSpot, Umbraco, and video filming or editing will be highly regarded.

What is on offer

• Make an Impact every day – Play a pivotal role in shaping the educational journey of children and young people.
• Competitive Salary & Benefits – Enjoy a rewarding career with great perks and work-life balance.
• Continuous Learning & Growth – Access professional development opportunities to further your skills and career.
• A Strong Team Culture – Join a supportive, passionate, and fun team that is committed to excellence.
• Other benefits can be seen on our SDN website.

What is it like to work with us?

When you join SDN, you join a village that partners with families and each other to enrich young lives. At SDN, you can explore your interests and unleash your talents. We learn and grow together, sharing tools, resources, and knowledge.  

You will join SDN’s Marketing and Communications team at Greek Street, Glebe and with opportunities to work from home. As part of a small and driven team, you will have the opportunity to contribute ideas, take ownership of varied work and collaborate across the organisation. The role offers a balance of creative activity and data-led decision-making in an organisation focused on making a positive impact for children and families.

If you are passionate about working together to create better outcomes for children, young people, and families, we would love to hear from you!

About SDN

SDN Children’s Services is a respected not-for-profit organisation that has been providing quality services for children and families for 120 years.

Our purpose is to promote and enhance children’s wellbeing, learning and development in inclusive environments; and our vision is for an equitable world where all children thrive. We pride ourselves on creating a unique village where all children, families and staff belong.

You can find out more about us on the SDN website.

SDN Children’s Services is committed to being a child-safe organisation, prioritising the safety and wellbeing of all children and young people. Successful applicants will be subject to relevant pre-employment checks including Working with Children Check (NSW) or Working with Vulnerable People (ACT).

SDN Children's Services welcomes and encourages Aboriginal and Torres Strait Islander people and people from culturally diverse backgrounds to apply.