Marketing Manager
- Manage the vendor-paid advertising platform and agency relationship, supporting brokers and coordinators with property marketing tools.
- Plan and deliver marketing campaigns, events and localised brand initiatives, measuring campaign ROI and lead generation.
- Improve marketing operations through clear creative briefs, internal communications, training, templates and automation.
Job Title
Marketing Manager
Job Description Summary
Cushman & Wakefield is looking for an experienced Marketing Manager to deliver national marketing support for our Commercial Real Estate business.
Based in Sydney and reporting to the Director Marketing (CRE), you’ll partner with brokers, senior leaders and marketing colleagues to provide strategic marketing guidance across property campaigns, BU-specific campaigns, events and initiatives. You’ll also manage our Vendor Paid Advertising (VPA) platform and advertising agency partnership, helping our sales and leasing teams deliver effective, consistent property marketing.
This parental leave cover role is expected to commence in December 2026 for handover and continue until February 2028, subject to the incumbent’s return.
Job Description
What you’ll be doing
- Manage the VPA platform and agency relationship, monitoring performance against agreed service standards and KPIs.
- Support brokers and coordinators to adopt and use self-service property marketing tools.
- Deliver marketing campaigns and events, from briefing and planning through to reporting.
- Localise global campaigns and brand initiatives for local markets.
- Manage campaign ROI with a focus on lead generation activity and guide improvements.
- Oversee creative briefs to ensure they are clear, well scoped and ready for the design team.
- Support internal communications, onboarding and training.
- Improve marketing workflows through practical use of templates, AI and automation.
About you
You’re a commercially minded marketer who enjoys taking ownership and working with a broad range of stakeholders. You’ll bring:
- A degree in marketing, communications, business or related discipline.
- At least five years’ marketing experience in a complex organisation.
- Experience managing agencies, vendors or platforms against agreed KPIs.
- Hands-on digital marketing skills across paid media, email and lead generation.
- Strong project management, presentation skills, analytical and communication skills.
Experience in property, commercial real estate, professional services or an advertising agency would be advantageous, as would familiarity with analytics tools, campaign localisation and process improvement.
Why join us?
- Take ownership of a broad marketing role with national reach.
- Work across properly advertising, digital campaigns, brand initiatives and events.
- Collaborate with experienced property and marketing professionals within a global business.
- Bring fresh ideas to established programs and make measurable improvements.
Apply now to join Cushman & Wakefield.
As an equal opportunity employer, Cushman & Wakefield encourages Aboriginal and Torres Strait Islander and female candidates to apply. Cushman & Wakefield promotes safety at all times.
INCO: “Cushman & Wakefield”
We vet all employer accounts and do our best to keep job ads safe, but scams can still occur. Be cautious when sharing personal information — never provide financial details or make payments during the application process. For extra security, use the Apply button on our site when proceeding.